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On the date

Saturday, July 13, 1940

From the day

Memories from that day

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The Headlines

TWO DIRECT 'DRAFT'; Byrnes and Hopkins in Chicago as Chiefs of 3d Term Drive ALL SURE HE WILL ACCEPT Movement for Nomination by Acclamation Meets With Obstacles From First Resolutions Hearings Begin No Roosevelt Word Expected ROOSEVELT DRAFT STARTS IN CHICAGO

Read in The New York Times →

The must-have

Red Ryder BB Gun

Slang

Slang of the decade

General

gobbledygooksnafufubar

Gi

ack-ackdear johnfatiguesroger that

Bobby Soxer

neatodreamydreamboat

Catchphrases of 1940

  • I'll never go hungry again

Tech Check

Color TV Broadcasts, Jeep & Radar Systems.

Style of 1940

Silhouette: Boxy and austere (Utility)

Material: Rayon and tweed

  • Victory rolls
  • Utility suits
  • Snoods

Cost of Living (1940)

Loaf of Bread

$0.08

Gallon of Gas

$0.18

Average Home

$2,938

New Car

$850

Time Elapsed

31,374 days ago

(85 years, 349 days)